I was born and raised in Indonesia and have been living in the Netherlands for the past 7 years. Ever since, my Dutch skills have improved significantly.

I am a passionate visual designer/art director with experience in graphic design, fashion design, and marketing design. In past years, I focused on social media strategies and content campaigns, helping businesses grow by designing and conceptualizing their art direction. I helped to elevate my clients' branding by creating distinctive identities through strong visual style.

Currently, I am working as a digital designer in the training and development department at Holland & Barrett Benelux. My role is to create engaging and informative e-learning materials that help educate and train our colleagues on the shop floor. Through my work, I help ensure that Holland & Barrett's workforce has the wide knowledge of the products and necessary skills to provide top-quality service to customers.

This involves designing fun and interactive e-learnings, creating training videos, and developing informative updates that keep workers up-to-date on the latest developments in the industry. To achieve this, I focus on creating visuals that are not only attractive but also motivational, encouraging workers to engage with the materials and continue learning. Overall, my work plays a crucial role in helping Holland & Barrett maintain its reputation as a leader in the health and wellness industry with good customer service.

Apart from designing, I enjoy karaoke with friends and giving them mini concerts.